Crossmedia is the process of broadcasting the same message or content in several communication channels. Nowadays, we presume marketing managers must work together with creative teams to integrate this content release. Before a large number of available alternatives and tools, how can agencies, marketers and clients not get lost? Fortunately, GitScrum can help crossmedia management, […]
How to Manage Media Strategies with Agile
The success of an organization is associated with how it communicates with its audience. Therefore, you must maintain an open and transparent dialogue with them through media strategies. When talking about marketing, one should think about the main channel: communication. If you choose to talk about anything about your company, products, and services without having […]